How do I get my business showing up in Google and AI search results?
Most small businesses lose customers simply because they're hard to find — either their Google listing is incomplete, their website doesn't answer the questions people are actually asking, or AI tools like ChatGPT, Claude, Gemini, and Perplexity have nothing to point to when someone asks for a recommendation. EquaProtect audits all three and fixes what's broken, the same way we handle your security check-ins.
What we check and fix
Three areas, one audit — Google, your website, and how AI tools see you.
Google Business Profile
The listing that shows up when someone searches your business name or "[service] near me" — hours, photos, reviews, map pin.
- Profile completeness and accuracy (hours, categories, service area)
- Photos and business description
- Review response setup
- Duplicate or conflicting listings
Website fixes
Making sure your site actually answers what visitors and search engines are looking for.
- Page load speed and mobile-friendliness
- Missing or unclear page titles/descriptions
- Broken links
- Content that doesn't clearly say what you do and where
AI-answer readiness
Getting your business into the answers AI tools like ChatGPT, Claude, Gemini, and Perplexity give when someone asks "who's a good [service] in [area]" — not just Google's blue links.
- FAQ sections with structured data so AI tools can read and quote them directly
- Clear, direct-answer content instead of vague marketing copy
- Consistent business information across your site and listings (AI tools cross-check this)
Frequently asked questions
How is this different from normal SEO?
Traditional SEO gets you ranked in search results. AI visibility is about being the answer AI tools like ChatGPT give directly, without the person ever seeing a list of links. We handle both, since they overlap significantly.
How long does it take to see results?
Google Business Profile fixes can show improvement within days to weeks. Website and content changes typically take one to three months to fully show up in search rankings and AI tool responses.
Do I need this if I already have a website?
Yes — having a website doesn't mean it's easy to find. Most of our clients already have a site; the issue is usually that it's not structured in a way search engines or AI tools can use well.
How much does this cost?
Pricing depends on your current setup and whether you want a one-off audit or ongoing check-ins. Get in touch for a quote tailored to your business.
Get your free visibility check
Tell us your business name and website, and we'll follow up with what's working, what's not, and a quote to fix it.